Pilot Solution for Semantic Analysis of Feedback on an Open Source Platform

Business challenge

Improve the quality of customer analytics and services. Collect additional information from public sources: social media and forums.

Solution

The solution collects data from various external sources. Using semantic and cluster models, it identifies objects of interest. It complements existing dictionaries with business terms, calculates a satisfaction rating based on sentiments in comments and reviews, and visualizes sentiment data. Visualization is based on Qlik Sense, however any BI system can be used.

Result

The solution is applicable to any enterprises and organizations that provide services or sell products to a wide segment of the population, which can be discussed on forums, edicated websites and social media.